Why Should I List My Property With Nannup Real Estate?
At Nannup Real Estate, we believe in providing the best possible service hand-in-hand with the best possible value for you. Our team is dedicated to looking after you to sell your property at the best possible price.
Okay, so How Do I Know What to Price Ask for my Property?
We will conduct an Appraisal – also known as a Comparative Market Analysis – based on relevant local sales evidence. This gives us an idea of a realistic price range achievable in the current market.
Please be aware that an appraisal is not a valuation or an insurance value. Market conditions can and will change over time. If you are looking for an idea of your home’s value for insurance or finance purposes, an appraisal may be of assistance when used alongside information from other sources but should not be relied upon for these purposes.
The Appraisal can be quite complex and involves carrying out market research in order to do it properly and thoroughly. When we give you an appraisal we will provide supporting evidence for the price range that we arrive at. If you have any questions we can discuss them with you.
So, You’ve Told Me What Price I Can Expect. What Happens When I Decide to List My Property With Nannup Real Estate?
Together, we will complete and sign a Selling Agency Agreement (listing documents) which appoints Nannup Real Estate to act as your agent. You will be given a copy, together with a copy of our Fee Schedule which outlines exactly how much we will charge to sell your property. Once you sign the Fee Schedule, we cannot change what we charge you unless we all agree in writing, so you can see that our fees are set up front and there won’t be any unpleasant surprises.
Due to recent cases of identity fraud, we are now required by law to conduct Client Identity Verification. Our office will contact you shortly to arrange a time for us to obtain 100 points of identification from you. If you have any queries regarding Client Identity Verification, please ask and we will be happy to discuss it with you further.
How Will Nannup Real Estate Market My Money
The New Listing Pack – as a valued client, we will begin with a complimentary marketing package. This is the baseline marketing pack that we use for our listed properties.
We will arrange a photo shoot to take pictures featuring your property. These photographs will be used in marketing material in both print and electronic media. The value of an in-house photo shoot is at least $150. This includes the shoot, travel, image processing for both print and electronic media and selection of photos which show your property at its best. Please be aware that real estate agents may not use photo manipulation software to remove things like power lines or rubbish from photographs. We must present the property as it is. We are allowed to retouch and enhance things like brightness and colour. If you would like to see examples of some of our photography, please visit the office and we can show you our work.
Depending on the time of year and the type of property, we may ask to come back for more than one photo shoot. If your garden or paddocks are brown at the time of listing and then the rains come, we might want to get some nice green photographs to show the property off at its best on the internet and in our brochures. If you have made repairs or renovations, please let us know so that we can discuss any price changes and take fresh photographs. We will not charge you any extra for these additional photos.
We will create advertising copy – the ‘write up’ – for use in marketing materials. The value of the write up is of the order of $120.
We will list your property on various websites including Nannup Real Estate, Realestate.com.au, Domain, Homehound, Realestate1, The Home Page, REIWA, The West Real Estate and others. The cost of standard listings varies from time to time. On average, we absorb a cost of about $10 per month for each listing on line.
We will publish your property listing in our property list and produce printed material including our standard brochure, window display card and laminated full colour A3 ‘new listing’ poster. The cost of printing is approximately $30 for a new listing.
We will put up a sign on your street frontage to alert buyers who may be looking around the area for property. A standard sign costs $70.
The New Listing pack is valued at $380 plus on-going costs. We provide this to you for free.
We will contact people on our buyers’ list whose buying profile matches your property to offer them the opportunity to learn more about your property.
As outlined above, the standard New Listing marketing plan is implemented at no cost to you. In addition, from time to time, we may provide you with complimentary newspaper advertising when we take out our regular full page advertisements in regional newspapers. Complimentary newspaper advertising is at our discretion.
Additional marketing strategies may be employed on a user-pays basis.
Unless agreed in advance and in writing, we will not bill you for marketing costs in the event that you withdraw your listing, nor will we bill you for marketing at the time of sale. We will only bill you for advertising that you have specifically agreed to in advance, and we will bill you at the time the invoice comes in from the advertiser, so that costs do not build up over the course of the marketing campaign.
Additional paid marketing options include:
- Feature placement on realestate.com.au
- Vendor plaid advertising in print media
- Premium Photo Signage at your Property
- Professional Photography and/or Copy Writing
Costs do vary from time to time. Please ask your sales representative about these additional marketing options and the costs involved.
Will You Keep in Touch With Me?
We will keep you informed of feedback that we receive from viewings and enquiries. We will also be in touch from time to time just to touch base and to let you know what’s happening with the real estate market.
We can send you regular activity reports outlining the number of views your property is receiving on websites where it is being marketed, and we will need your e-mail address so that we can send these reports to you.
Our office is open from 9 am to 5 pm Monday to Fridays, 9 am to 3 pm on Saturdays and Sundays by appointment. Many of our clients like to pop in for a cuppa and a chat. You are always welcome.
What if I Don’t Want Everyone to Know My Property is Up For Sale?
It can be a challenge to balance the need to market a property with your need for privacy. At Nannup Real Estate we will do our best to meet your needs. If you do not want locals to know that your house is up for sale, you may rely upon the discretion of all our staff members.
There are a number of options open to you.
The easiest thing to do is to forego the advertising sign at the front of the property. If you do not want a sign, simply let us know and we not put one up.
We can hide the property address on the internet. While this does help to protect your privacy, we also tend to get fewer enquiries on properties with hidden addresses, so please be aware that if you opt to hide your address it is likely that you will miss out on some enquiries.
We can omit the property address from printed material. Where an owner does not want their address published, we list the property as “Inspection by Appointment” where the address would normally be in our property lists, brochures and window cards. Naturally, anyone who inspects the house will know where it is and may discuss it with friends and family. Locals may also recognize the address from photographs. No-one can give you a 100% guarantee that nobody will know your house is on the market, but we will take measures to keep it from being obvious.
What If I Want to List My Property With Multiple Agents?
We generally recommend that you avoid listing your property with more than one agent at a time. The property appears multiple times on the internet, in office windows and often acquires a small collection of ‘for sale’ signs by the driveway which lends an air of quiet desperation to the sale. This leads to buyers wondering what is wrong with the property that it needs to be listed so many times and in turn can lead to low offers. If you do not wish to list exclusively with us, the best advice we can give you is that you list exclusively with someone else. We do not recommend multiple listings as it is unlikely to be of benefit to you.
If another agent finds a potential buyer for your property, we are happy to arrange a conjunctional sale where their buyer can view your property and put an offer on it. An exclusive listing is not a barrier to other agents sending buyers to you.
So if you want quality service, good value, local knowledge and a friendly team looking after you and your property, give Nannup Real Estate a call.